How Did Nashville Become Music’s Hottest Hub? | Billboard On The Record
Seth England, CEO of Big Loud, discusses the evolution of Nashville from a country-centric hub to a diverse music city, highlighting the shift in power from radio gatekeepers to fan-driven streaming algorithms.summaryThe industry has shifted from gatekeepers choosing popular songs to fans telling gatekeepers what to playlist; this is evident in how country radio now acts as a megaphone for songs that are already breaking on streamingtakeawayBig Loud's success stems from an early, aggressive strategy to secure prime Spotify playlist placements (like New Music Friday) for Florida Georgia Line, recognizing that on-demand streaming would saturate metropolitan mtakeaway














