"I’m Not COMING" - Rubio Walked Away From Cruz’s Secret Plan to Beat Trump
Ted Cruz analyzes his 2016 presidential campaign loss, attributing it primarily to an unanticipated surge in free media coverage for Donald Trump ($3 billion) and Marco Rubio's refusal to unite the anti-Trump vote via a summaryMedia Disparity: Cruz raised $92 million (a record at the time) but faced Trump's $3 billion in free media coverage, with 90% of the final 30 days of free media being positive for Trump.takeawayStrategic Missed Opportunity: Polling showed that a Cruz-Rubio ticket would have unified the 60-70% of voters not supporting Trump, potentially winning NC, MO, and IL by double digits, though Cruz acknowledges early votitakeaway














