Daymond John in conversation with Sam Rubin at Live Talks Los Angeles
Social Media as Market Intelligence: Social media is not just for promotion but for direct customer analytics. John used it to correct misconceptions about FUBU's product line and identify brand 'taint', allowing him to takeawayFear of Being a One-Hit Wonder: John overcame the fear of replicating FUBU's success by recognizing his core strengths in manufacturing, distribution, and marketing, which allowed him to successfully launch other brands takeaway
