Ruth B + Cole MGN | What Happens After Your First Song Becomes a Massive Hit

Unfamous with Justin Tranter
Loading transcript... Click for full transcript
About this episode Ruth B and Cole MGN discuss the creation of Ruth's album, emphasizing the importance of trusting instincts ove… AI summary

Ruth B and Cole MGN discuss the creation of Ruth's album, emphasizing the importance of trusting instincts over chasing trends, allowing songs to evolve naturally without pressure, and the value of deep, long-term collaboration over quick sessions. They highlight how personal growth and vulnerability can drive creative authenticity, even when facing industry pressures or viral success.

Key takeaways 5
  • Ruth B's song 'Dandelions' went viral five years after its initial release, teaching her that she doesn't need to replicate past hits but should focus on honest writing and trust that the right audience will find the music at the right time.
  • Cole MGN advises against trying to force a song into a specific genre or trend if it doesn't fit; instead, artists should trust their initial instincts and allow the music to define its own boundaries.
  • The collaborative process between Ruth B and Cole MGN involved a shift from traditional top-line writing to freestyling melodies without lyrics first, which helped Ruth overcome her fear of improvisation and led to more authentic songwriting.
  • Ruth B's song 'Breathe' took nearly two years to complete because she needed time to process her personal experiences and mental health struggles, demonstrating that some songs require significant time and emotional readiness to finish.
  • Cole MGN's approach to production involves creating a 'playlist of everything you loved as a teenager' to reconnect with the core reasons for loving music, helping him identify what truly resonates with him creatively.
Notable quotes 5 AI-generated: wording and quote attribution may be wrong. Use the play link to verify.
  • “You never know how important the thing that you're doing is when you're doing it. And I just think try to see it through because you never know what's going to happen to it.”
    ▶ 0:42 Cole MGN reflecting on the value of persisting with creative projects even when their potential impact is unclear.
  • “I don't think you need to rush music. Like of course we live in an industry where it's like you got to do stuff but like you you should give yourself the time to feel the music you're writing.”
    ▶ 45:57 Ruth B discussing the importance of allowing songs to develop naturally rather than succumbing to industry pressure for quick releases.
  • “The more honest you are the better it is because you you want to be proud of something whether it does good or doesn't because in the end that's that's kind of really what matters.”
    ▶ 18:10 Ruth B explaining how authenticity in songwriting leads to greater personal satisfaction and artistic integrity.
  • “I think that some people are really good at chasing trends and like, oh, someone said I make weird music. I got to like move it to the middle. Some people can do that really well. And I realized quickly like within a month and a half that like I can't do that.”
    ▶ 15:01 Cole MGN sharing his realization that trying to conform to pop trends wasn't his strength, and that his unique style was actually what made him valuable.
  • “Just finish it. Just finish it. Like I think that it's like such a um that that is such a important skill that a lot of people don't have.”
    Cole MGN emphasizing the critical importance of completing projects despite difficulties or doubts.

Chapters & Sections (35)

0:00 Navigating Sudden Viral Success and Industry Shock chapter 3
1:39 Introducing Collaborators and Musical Influences
2:51 Praising Collaborator's Unique Artistry
4:18 Unprepared for Viral Success
6:12 Navigating Music Industry Contracts and Touring chapter 3
8:01 Moving to LA and Meeting Ariel
9:10 Transitioning from Touring to Studio Production
10:35 Reality of Music Industry Work
12:28 Navigating Industry Pressure and Authenticity chapter 2
15:35 Impact of Viral Success on Creative Process
17:06 Overcoming Pressure After First Hit
20:37 Genreless Music and Creative Freedom chapter 1
22:53 Designing Guidelines in Genreless Music
25:49 Collaborative Songwriting Process and Freestyling chapter 3
27:50 Overcoming Fear of Freestyling in Songwriting
29:06 Freestyling and Emotional Melodies
30:54 Building Trust in Songwriting
33:54 Building Trust and Musical Synergy chapter 2
35:25 Reconnecting with Musical Roots
36:55 Shared Musical Influences and Synergy
38:59 Personal Growth and Songwriting Process chapter 2
41:49 Overcoming Indecision in Songwriting
44:06 Mental Health and Songwriting Journey
45:48 Creative Process and Finishing Old Songs chapter 2
47:47 Finishing Decade-Old Songs with New Life Experience
49:22 Adapting Vine Videos into Full Songs
51:37 Musical Origins and Influential Songs chapter 1
54:16 Stevie Wonder's Influence on Musical Development
56:27 Songwriting Origins and Sampling Experiences chapter 1
57:53 Witnessing Song Interpolation Live
1:01:06 Gag or Drag: Music Industry and Personal Life chapter 1
1:03:20 Collaboration Disagreements and Friend Dynamics
1:05:06 Collaboration Advice and Finishing Projects chapter 2
1:06:44 Advice on Collaboration Openness
1:08:18 Overcoming Creative Burnout and Finishing Projects

Transcript

Loading transcript...