EXCLUSIVE INTERVIEW | The New Boyz Reunite After 15 Years + New Work On The Way

Power 106 Los Angeles
Loading transcript... Click for full transcript
About this episode The New Boyz (Legacy and Ben J) reunite after 14 years, driven by a shared grief over the loss of their manage… AI summary

The New Boyz (Legacy and Ben J) reunite after 14 years, driven by a shared grief over the loss of their manager's son and a nostalgic market demand for 2000s hip-hop. The duo reflects on their creative differences—Ben J’s perfectionism versus Legacy’s speed—and their exit from major labels to pursue independence, citing the industry's shift away from traditional label structures. They plan to release new music that elevates their signature 'jerk' sound, potentially collaborating with producers like Mustard, while acknowledging the resurgence of West Coast culture sparked by Kendrick Lamar.

Key takeaways 6
  • Reunion Catalyst: The reunion was triggered by the death of Ben J's manager's son, Sentry, which led to a group chat reconnection and highlighted how loss can bring old partnerships back together.
  • Creative Dynamics: The duo's success stemmed from balancing opposing creative styles; Ben J is a perfectionist producer who takes time (e.g., 'You're a Jerk' took an hour but required refinement), while Legacy is faster and more instinctive, creating a complementary workflow.
  • Industry Evolution: Both artists note that the major label system has collapsed or become hostile, with artists now favoring independence. Legacy left his label early due to creative control issues and being 'gaslit' as the problem child, while Ben J avoided advances to maintain freedom.
  • Market Timing: There is a strong current demand for nostalgic 2000s sounds. Legacy notes that younger generations (15-year-olds) are discovering their music via TikTok and streaming, proving the timeless nature of tracks like 'You're a Jerk' and 'Tie Me Down'.
  • West Coast Resurgence: Kendrick Lamar's recent album is cited as a catalyst that brought positive energy and 'jerking vibes' back to the West Coast scene, validating the New Boyz's earlier influence.
  • Production Philosophy: The artists prefer home studios over expensive commercial facilities, noting that labels often inflate studio budgets unnecessarily. They advocate for finishing tracks quickly rather than overthinking them like Dr. Dre.
Notable quotes 5 AI-generated: wording and quote attribution may be wrong. Use the play link to verify.
  • “We left with a bang, though. You know what I'm saying? We ain't go out. Platinum Records with the bang, man.”
    ▶ 2:40 Legacy reflecting on their career exit and legacy, emphasizing they achieved significant commercial success before separating.
  • “He was such a perfectionist and not me. I'm just like, let's get it done. So for me, he was move a little slow for me... But it always helped us like cuz sometimes when I move so fast, I'm moving too fast for myself... that's where we balance each other out.”
    ▶ 6:36 Ben J explaining the creative friction and synergy between him and Legacy that defined their songwriting process.
  • “The industry is hungry for party records. Feel good. Trap music has like taken over for so many years and I think people are kind of really tired of the super super slow... I'm sleep trapped out. It's killing the clubs.”
    ▶ 17:50 Legacy identifying a market gap for upbeat, feel-good party music as a counter-trend to the dominance of slow trap music.
  • “Advance money is crazy... They give you 20, they taking a 100. That but that's like a big a big part of why like I got out too because the label [__] was like it was cool... but they were also like it was uncomfortable and like I felt like creatively controlled... I would get like villainized whatever like may seem like you were the problem getting gas lit before it was a word.”
    Legacy detailing the predatory nature of label advances and the psychological toll of creative control disputes that led to his independence.
  • “Hey now sounded like MySpace like songs to me like jerk uh MySpace function music... That's how YG too like that's how I first discovered YG was like off MySpace... I shot you a DM and you responded to me and that's how we initially linked up.”
    ▶ 21:50 Ben J connecting Kendrick Lamar's recent sound to the MySpace era aesthetic that originally launched their careers and connected them with peers like YG.

Chapters & Sections (27)

0:00 New Boyz Reunion and Nostalgia chapter 2
1:18 Impact of Sentry's Passing on Reunion
2:49 Industry Changes and Nostalgia Trend
4:56 The New Boyz Reunion and Creative Differences chapter 1
6:54 Independent Music and Production Perfectionism
8:48 Creating The Boyz Hit Song chapter 1
11:06 Underground Jerk Scene and Viral Music Video
12:49 New Boyz Era Memories and Future Music chapter 2
14:50 Jerking Dance Trend and YG Collaboration
16:57 Future Music Direction and Industry Trends
19:04 Lakers Sale, Kendrick Lamar West Coast Album, MySpace Revival chapter 2
20:20 Kendrick Lamar West Coast Album Impact
21:50 MySpace Revival and Nostalgia
23:35 Songwriting Credits and Career Origins chapter 1
25:59 Mutual Career Impact and Recognition
27:40 Hollywood Casting Choices and Studio Preferences chapter 4
28:58 Hollywood Casting and Home Studio Preferences
30:09 Home Studios and Label Business Realities
31:33 Music Industry Exploitation and Label Control
34:25 Independent Success and Industry Shifts
37:50 Balancing Fatherhood and Music Career chapter 2
39:12 Teaching Music Engineering Skills
40:44 Solo Work and Video Editing Focus
42:00 New Boyz Reunion and Creative Process chapter 3
44:25 Mastering Video Editing and Podcast Launch
46:07 Rambling Chat and MySpace Era Reflections
48:04 Documentary Idea and West Coast Legacy

Transcript

Loading transcript...