Kristin Juszczyk talks Taylor Swift & Superstar collabs | What’s Your Story? With Steph McMahon

What's Your Story? With Steph McMahon
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Chapters & Sections (146)

00:01 Introduction to Kristen's Design Career chapter 1
00:01 Kristen's Thimble Anecdote and Design Credibility
00:35 Kristen's Background and NFL Licensing Journey chapter 1
00:35 Kristen's Journey from Sewing to NFL Licensing
01:05 Personal Life and Relationship with Kyle Juszczyk chapter 2
01:05 Host and Guest Interaction on Intro and Email Concerns
01:38 Kristen's Move from New York to California and Romance Story
02:10 Living Between New York and California chapter 3
02:10 Accents, Weather, and Lifestyle Comparison Between Cities
02:41 Future Living Plans with Kyle and Family Dynamics
03:11 Discussion on New York vs. California Residency Decisions
03:42 Family Traditions and Cultural Heritage chapter 2
03:42 Family Traditions and Sunday Sauce Story
04:14 Cooking Preferences, Gardening, and Hydroponics
04:44 Cooking, Gardening, and Homestead Lifestyle chapter 2
04:45 Hydroponic Garden Details and Healthy Lifestyle Impact
05:16 Homestead Cooking Adventures and Zucchini Bread Recipe
06:18 Meeting Through Social Media chapter 2
06:18 Facebook Connection Story
06:49 Ravens Game First Encounter
07:19 First NFL Game Experience chapter 2
07:19 Game Day Experience and Football Culture
07:50 Social Media Interaction and First Message
08:21 From Online Chat to Relationship chapter 3
08:21 Transition to Dating
08:52 Relationship Milestones and Public Life
09:23 Media Coverage of Relationship Dynamics
09:53 Public Perception and Media Interaction chapter 2
09:53 Public Perception of Effort and Work Ethic
10:24 Discussion on Hard Work and Recognition
10:55 Fashion Inspiration and Brand Development chapter 3
10:55 Fashion Inspiration and Personal Style
11:25 Business Mindset in Fashion Development
11:56 DIY Sewing and Brand Creation Process
12:26 Discovering a Market Gap and Skill Development chapter 2
12:26 Realizing a Market Gap in Game Apparel
12:55 Honing Craft for External Clients
13:31 Networking Efforts and Initial Frustrations chapter 2
13:31 LinkedIn Outreach and Licensing Challenges
14:03 Frustration and Persistence in Networking
14:33 Finding Passion in Sewing and Personal Fulfillment chapter 2
14:33 Personal Fulfillment Through Sewing
15:04 Strategic Shift to Non‑Form‑Fitting Designs
15:37 Designing Functional, Non‑Form‑Fitting Apparel chapter 2
15:37 Conceptualizing the Puffer Jersey Jacket
16:07 Navigating Licensing and Ownership Concerns
16:39 Gaining Traction Through High‑Profile Collaborations chapter 4
16:39 Launching the Puffer Vest for High‑Profile Athletes
17:11 Expanding Collaborations to Other Sports Figures
17:41 Impact of Public Recognition on Business Growth
18:11 Reflecting on Success and Future Opportunities
18:41 Navigating Early Challenges and Finding Joy chapter 1
18:41 Finding Happiness Amidst Challenges
19:14 The Domino Effect of Licensing Opportunities chapter 2
19:14 Initial Licensing Call and Unexpected Requests
19:46 Managing Email Flood and NFL Support
20:16 Super Bowl Momentum and Business Vision chapter 2
20:16 Super Bowl Experience and Personal Reflection
20:48 Design Skills vs. Manufacturing Gap
21:19 Partnering with Emma Grede for Growth chapter 5
21:19 Introducing Emma Grede as Business Partner
21:53 Emma's Impact on Over-Saturated Markets
22:24 Squeaky Wheel Strategy and Team Dynamics
22:54 Seeking Female Partnership in Fashion
23:27 First Phone Call with Emma and Building Connection
23:58 Preparing for the First Call and Building Rapport chapter 2
23:58 Preparing for the Pitch and Self-Assessment
24:29 Understanding Emma's Industry Reach
25:00 Family Life and Pet Stories chapter 2
25:00 Children Count and Pet Names
25:30 Dog Naming Stories
26:01 Podcast Journey and Career Reflections chapter 3
26:01 Unintentional Pet Name Origins
26:31 Podcast Growth and WWE Career Highlights
27:01 Leadership Philosophy and Team Building
27:32 WWE Collaboration Ideas and Fan Interaction chapter 6
27:32 Elise’s Role in WWE Leadership
28:03 Mount Rushmore Collaboration Question Setup
28:33 Choosing WWE Superstars for Merch Collaboration
29:04 Personal Anecdotes About Food and Pets
29:35 Fan Interaction and WWE Merchandise Ideas
30:06 Expanding Collaboration to NFL Players
30:38 WWE Persona and Fan Interaction chapter 2
30:38 Discussion of WWE Star Potential
30:58 Fan Engagement and Persona Development
31:12 Custom Mask Creation and Athlete Inspiration chapter 2
31:12 Custom Mask Design Process
31:28 Bianca Belair Inspiration and Sewing Skills
31:44 CrossFit Influence on WWE Gear Design chapter 2
31:44 CrossFit Impact on WWE Gear Creation
32:00 Athletic Training and Video Challenges
32:05 Behind-the-Scenes Training and Video Humor chapter 6
32:05 Training Footage Humor and Physical Comedy
32:37 Sewing Demonstrations and Athlete Persona
33:18 Video Editing Choices and Audience Reaction
34:19 Future Video Ideas and Creative Collaboration
34:49 Sewing Technique Discussion and Safety Tips
35:20 Long Nail Management and Sewing Accessories
35:51 Naming the Brand and Trademark Challenges chapter 2
35:51 Challenges in Choosing a Unique Brand Name
36:22 Trademark Availability and Naming Process
36:55 Family Naming Traditions and Personal Reflections chapter 1
36:55 Seasonal Versus Year-Round Brand Identity
37:25 Celebrity Collaborations and Future Goals chapter 2
37:25 Family Naming Traditions and Cultural Influences
39:46 Celebrity Collaboration Ideas (LeBron, Taylor Swift)
40:27 Customer Feedback and Business Scaling Strategies chapter 2
40:27 Business Growth and Customer Feedback Loop
40:57 Social Media as a Primary Feedback Tool
41:28 Navigating Fan Feedback and Product Evolution chapter 2
41:28 Handling Repetitive Fan Comments
41:59 Scaling Product Line Across NFL Teams
42:29 Showcasing Product Quality and Future Plans chapter 2
42:29 Emphasizing Fabric Quality and Longevity
43:00 Describing Product Texture and Feel
43:31 Personal Connection to Apparel Legacy chapter 2
43:31 Anticipating Stadium Presence and Customer Experience
44:03 Personal Nostalgia for Starter Jackets
44:34 Story of Delivering a Special Package to Taylor Lautner chapter 6
44:34 Story of Lost Package to Taylor Lautner
45:05 Dealing with Weather and Shipping Challenges
45:35 Leveraging Social Media for Package Recovery
46:07 Coordinating FedEx Delivery to the Field
46:37 Unexpected Logistics Complications and Resolution
47:09 Celebrating the Successful Delivery Moment
47:41 Perseverance and Work Ethic chapter 2
47:41 Motivation to Persist
48:00 Overcoming Rejection and Taking Initiative
48:11 Logistics and Delivery Experience chapter 2
48:11 Delivery Logistics with FedEx
48:20 Celebrating a Successful Delivery Story
48:42 Brand Growth and Future Expansion chapter 2
48:42 Strategic Brand Expansion Plans
49:00 Goal of Reaching NFL and Beyond
49:12 Celebrating Success and Empowerment chapter 2
49:12 Encouraging Women to Succeed
49:30 Personal Story of Perseverance and Passion
54:28 Social Media Impact on Fashion chapter 2
54:28 Influencer Collaboration with FedEx
54:46 Social Media Buzz for Celebrity Jackets
55:01 Gardening & Sustainability chapter 2
55:01 Personal Gardening Journey
55:21 Challenges of Hydroponics and Mold
56:03 WWE Merch Collaboration Ideas chapter 2
56:03 Future WWE Merchandise Collaboration
56:21 Creative Design Ideas for WWE Apparel

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