Bernie Gross Explains What Really Goes Into Running a Sneaker Store | The Complex Sneakers Podcast

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Chapters & Sections (64)

0:00 Joel Puma Discusses College Football chapter 4
0:00 The Complex Sneakers Podcast Discussion
1:50 College Football Discussion and Show Preparation
3:14 Discussion of Guests and Sneakers
5:04 Discussing Recent Movie and Sports Events
6:24 Baseball and Sneaker Shopping Conversations chapter 2
6:24 Baseball and Sneaker Shopping Conversations
7:56 New Jersey and F1 Fan Discussion
10:34 Sneaker Talk and Grand Prix Plans chapter 3
10:34 Sneaker Talk and Grand Prix Plans
11:56 Shoe Fitting Issues and Weekend Walks
13:18 Sharing Experience with Asics Gel Kayano 14
15:23 Japan Trip and Sneaker Memories Shared chapter 2
15:23 Japan Trip and Sneaker Discussion
17:37 Rarity of Limited Edition Sneakers
19:41 Defining Cooked Sneakers and Personal Preferences chapter 3
19:41 Defining Cooked Sneakers and Sentimental Value
21:37 Dealing with Sentimental and Faded Shoes
24:29 Cooked Shoes and Sneakerhead Perspective
26:27 Sneaker Store Owner Discusses Retail and Collaborations chapter 3
26:27 Sneaker Store Owner Discusses Retail and Collaborations
28:17 Sneaker Collection Discussion and Collaboration
29:35 Conversation about Business and Personal Life
31:07 Growing Up as a Sneaker Enthusiast on Long Island chapter 2
31:07 Long Island Sneaker Culture and Community
33:22 Nostalgia for Early Internet and Sneaker Culture
35:43 Pete's Store and Hip-Hop Culture Origins chapter 2
35:43 Pete's Store and Hip-Hop Culture
37:33 Growing Up in Skate Culture and Sneaker Enthusiasm
40:05 Building Community in Retail Business chapter 2
40:05 Building Community in Retail Business
41:53 Business Goals and Customer Experience
44:48 Sneaker Retail Challenges and Marketing Strategies chapter 2
44:48 Sneaker Retail Challenges and Marketing Strategies
46:44 Extra Butter's Marketing Strategy and History
49:52 Extra Butter's Adidas and Jordan Collaborations chapter 4
49:52 Adidas Partnership and Brand Restrictions
51:19 Early Jordan Brand Collaboration Discussion
52:32 Recalling Early Jordan Brand Meeting Discussions
53:54 Failed Sneaker Collaboration and Patent Issues
55:23 Sneaker Design and Early Career Experiences chapter 2
55:23 Sneaker Design and Marketing Experience
57:02 Learning from Influential People in Business
59:25 Sneaker Retail in New York City chapter 3
59:25 Sneaker Retail in New York City
1:01:28 Conversation about Competition and Business
1:03:34 Managing Sneaker Release Chaos and Reseller Behavior
1:05:49 Soha's Leather Shop and Celebrity Encounters chapter 2
1:05:49 Ghostface and Wu-Tang at Leather Shop Encounter
1:07:15 Celebrity Encounters at Extra Butter Store
1:09:52 Adapting to Changing Social Media Algorithms chapter 2
1:09:52 Adapting to Changing Social Media Algorithms
1:12:09 Nike Collaboration with Extra Butter
1:13:52 Nike Collaboration and Hyper Local Marketing chapter 3
1:13:52 Nike Brand Collaboration Discussion
1:15:11 Nike Partnership and Local Storytelling
1:16:35 Reflecting on Mentorship and Humor
1:17:52 Comedy Sketch with Con Man Impersonation chapter 2
1:17:52 Comedy Sketch about Con Man in Store
1:20:51 Memories of Extra Butter Event
1:22:21 Securing Global Exclusivity for a Popular Shoe chapter 3
1:22:21 Securing Global Exclusivity for a Fashion Brand
1:24:53 Failed Business Ventures and Collaborations
1:26:30 Sneaker Design Inspiration and Industry Insights

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