Did Anthony Edwards Win The Sneaker Rollout War? | PLEASE EXPLAIN

Complex
01:08:31 Report Issue
Loading transcript... Click for full transcript

Chapters & Sections (53)

0:00 Adidas' Iconic Sports Campaign with Anthony Edwards chapter 4
0:00 Adidas' Iconic Sports Campaign with Anthony Edwards
1:43 Adidas Campaign Disrupts Basketball Sneaker Market
3:00 Anthony Edwards AE1 Campaign Discussion
4:36 Conversation about Cheating and Personal Relationships
5:47 NBA Game and Adidas Sponsorship Discussion chapter 3
5:47 NBA Game and Adidas Sponsorship Discussion
7:21 Favorite Basketball Moments and MVP Discussion
8:53 Motivational Self-Talk in Sports Performance
10:22 Miles and Cam Discuss Cam's Adidas Partnership chapter 2
10:22 Miles and Cam Discuss Adidas Partnership
12:20 Michael Jordan Flight School Campaign Analysis
14:37 Athleticism and Confidence in Young Athletes chapter 3
14:37 Athleticism and Acting Career Discussion
15:44 Building Trust and Teamwork in a Campaign
17:00 Interview with Anthony Edwards on Progress
19:10 Jordan Brand Takes Shot at Anthony Edwards chapter 2
19:10 Jordan Brand Takes Shot at Anthony Edwards
20:43 Celebrity Responds to Ad Campaign
23:32 Discussing Inspiration for New Icon Introduction chapter 2
23:32 Discussion on Inspiration and Creative Process
25:57 Discussion on Basketball Sneaker Campaigns
27:49 World Building in Advertising Campaigns chapter 3
27:49 Artist Discusses Creative Process and World Building
29:21 Familiarity and Tone in Marketing Strategy
30:56 Interview with Director on Set Experience
32:28 Reasoning Behind Sneaker Campaign Decision chapter 3
32:28 Marketing Strategy Behind Sneaker Campaign
34:41 Marketing Strategy for Adidas Basketball
36:04 Adidas Basketball Campaign Strategy Discussion
37:53 Team Collaboration and Creative Freedom chapter 3
37:53 Team Collaboration and Creative Freedom
39:47 Shooting on Film for Creative Campaign
40:59 Importance of Dynamic Camera Angles
42:53 Innovative Sneaker Marketing Campaign Analysis chapter 2
42:53 Innovative Sneaker Marketing Campaign Breaks Tradition
44:59 Marketing Strategy Behind Anthony Edwards Campaign
47:10 Inspiring Youth with Authentic Brand Messaging chapter 3
47:10 Marketing Strategy for Youth Inspiration
48:30 Social Media Campaign Planning and Timing
49:41 Miles and Miles Restrains Social Media Campaign
51:26 Social Media Campaign Strategy Discussion chapter 2
51:26 Social Campaign Strategy Discussion
53:25 Marketing Strategy for Reaching Young Audience
55:46 Sports Marketing Strategy Discussion chapter 2
55:46 Sports Marketing Strategies and Multigenerational Connections
57:36 Marketing Campaign Discussion and Analysis
59:51 Sneaker Industry Success Factors Discussion chapter 2
59:51 Sneaker Industry Success Factors Discussion
1:01:47 Maintaining Momentum in a Competitive Market
1:04:11 Campaign Reflection and Pride chapter 2
1:04:11 Celebrity Endorsement and Marketing Campaign
1:06:11 Proud of Inspiring Kids with Hopeful Storytelling

Transcript

Loading transcript...