Aaron Cooper on Designing Nikes for Scottie Pippen and Charles Barkley | The Complex Sneakers Show

Complex
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Chapters & Sections (55)

0:00 Sneaker Show Discussion and High School Memories chapter 4
0:00 Sneaker Show Discussion with Co-hosts
1:52 Celebrating Joel's High School Hall of Fame
3:05 Sneaker News and Upcoming Releases
4:35 Bread Jordan 1 Sneaker Release Discussion
6:27 Discussion on Air Jordan 1 Retro Design chapter 2
6:27 Discussion on Air Jordan 1 Retro Design
8:45 Sneaker Industry Predictions and Design Trends
10:45 Sneaker Culture and Popularity Discussion chapter 2
10:45 Sneaker Culture and Popularity Discussion
13:37 Shoe Collecting and Market Discussion
17:20 Sneaker Culture and Sport Mode Crocs chapter 2
17:20 Sneaker Culture and Footwear Discussion
19:19 Sneaker Community vs Loafers and Other Footwear
21:47 Interview with a Nike Sneaker Designer chapter 2
21:47 Celebrity Sneaker Designer Interview
24:05 BMX Racing and Personal Life Story
26:16 Nike Employee Shares Paris-Inspired Fashion Choices chapter 5
26:16 Nike Employee Shares Paris-Inspired Fashion Story
28:07 Finding a Career at Nike
29:36 Sneaker Shopping and Nike Design Culture
31:09 Conversational Marketing with Basketball Players
32:31 Athletes' Design Preferences and Feedback
34:11 Importance of Millimeters in Shoe Design chapter 9
34:11 Importance of Millimeters in Shoe Design
35:44 Kobe's Influence on Basketball Shoe Design
36:55 Athlete Relationships and Nike Brand Innovation
38:18 Scotty's Shoe Design Decision
41:04 Nike Basketball Design and Marketing History
42:41 Sneaker Design and Creative Power
43:55 Importance of Telling Designers' Stories
45:36 Designing Basketball Shoes for NBA Players
47:10 Discussion on Shoe Design and Marketing
49:18 Athletes' Representation in Marketing Industry chapter 2
49:18 Athletes' Representation and Marketing Strategies
51:22 Balancing Creativity and Business Constraints
53:47 Balancing Data and Intuition in Decision Making chapter 3
53:47 Balancing Data and Intuition in Decision Making
56:33 Importance of Listening to the Target Audience
57:56 EQL Z Basketball Shoe Review
1:00:01 Nostalgia in Sneaker Design and Innovation chapter 3
1:00:01 Nostalgia in Sneaker Design and Innovation
1:02:09 Innovation in Sports Equipment and Footwear
1:03:23 Ankle Protection in Wearable Shoes
1:04:53 Adoption of Safety Mechanism in Sports chapter 2
1:04:53 Adoption of Safety Mechanism in Sports
1:06:55 Building Community through Shared Interests and Giving Back
1:09:19 Sharing Sneaker Stories and Personal Collection chapter 2
1:09:19 Sharing Sneaker Stories and Personal Collection
1:11:21 Celebrating Daughter's Volleyball Success and Sneaker Enthusiasm
1:13:49 Basketball Shoe Design and Sensory Experience chapter 4
1:13:49 Basketball Shoe Design and Sensory Experience
1:15:25 Shoe Design and Collaboration Discussion
1:16:56 Athlete's High Praise for Creative Ideas
1:18:52 Sneaker Culture and Community Discussion

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