Leah McSweeney on how she built MTTM, and became a Real Housewife of NY | IDEA GENERATION Ep. 11

IDEA GENERATION
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Chapters & Sections (20)

0:00 Entrepreneurship and Overcoming Adversity in Youth chapter 2
0:00 The Birth of the Streetwear Movement
2:43 Starting a Fashion Brand in New York City
5:04 Early Days of Brand Development and Sales chapter 2
5:04 Designing and Selling Merchandise at Union
6:41 Police Brutality and Physical Altercation Incident
9:14 Balancing Business Growth and Creative Control chapter 3
9:14 Balancing Business Growth and Creative Control
11:00 Marketing Strategies for Independent Fashion Designers
12:16 Balancing Passion and Investment in Entrepreneurship
13:48 Navigating Business Challenges and Financial Struggles chapter 2
13:48 Navigating Business Challenges and Market Shifts
15:39 Rebuilding a Brand from Humbling Beginnings
18:11 Challenges of Small Business Management chapter 6
18:11 Challenges of Entrepreneurial Management and Leadership
19:52 Overcoming Business Struggles and Personal Growth
21:23 Balancing Business and Reality TV Opportunities
24:18 Balancing Brand Identity and Audience Expectations
25:46 Balancing Entrepreneurship with Celebrity and Criticism
28:28 Finding Balance in Entrepreneurial Chaos

Transcript

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